GRAD MEN S2E4: Keith Weaver

When you first look at Keith Weaver and Don Draper, the similarities are obvious. They’re both have a constant cool about them, get compliments on their hair, and share two-syllable last names. Currently a Creative Director at Razorfish, Keith combines a strong background in art direction, photography and design to create work that has been recognized in both the traditional and digital sphere. His easygoing, cool nature is what makes him a great CD to work for, and much like Don, shares the ability to see great work in others. When it comes to hiring juniors, Keith puts a lot of emphasis on passion and self-expression, “Make your personal life part of your work. That will really make for authentic creativity and expression in the things that you create either for school, for work, or personal projects whatever they may be.”

Checkout the GRAD MEN agency tour of Razorfish space in Atlanta and stay tuned for a double episode next week when we debut Mullen Boston’s Mark Wenneker, Chief Creative Officer and Joe Grimaldi, President.


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